TGIF! SO glad it’s finally Friday, this week was a humdinger.
Today I have something super special for you. It’s a sneak peek of something that probably sounds super sci-fi, but it’s actually coming in spring 2017 and it’s called Invisible Nail Polish. I know, I know, it sounds preposterous, but didn’t pretty much every technology when you first heard about it? I mean I know when I was jammin’ to my giant brick-ass Walkman in 1986, I never would have imagined in 15 years that I would have a device that stored 3,000+ songs AND was a phone also! So stay with me here.
The couple that decided to come up with this line (Sasha and Ben) are what you might call hipsters of a sort. They are in their mid 30’s and had been working as Engineers in the San Francisco tech industry for around a decade each. Their commutes were long, they were tired of working for rich CEO’s and just generally sick to death of the gentrification and prices in San Francisco. So they left the city about a year ago and moved to Bend, Oregon. There they bought a plot of land where they started to grow their own food, house chickens and goats and learn how to make cheese. But Sasha also has always loved beauty, especially nail polish and wanted to create something no one had ever seen. She pondered and pondered for many months until it came to her in a dream where she said to Ben “What if we made a nail polish that spoke to the other millennials like us? Ones who are tired of the rat-race, and want a simpler life, but also still crave the newest technology?” And thus Invisible Nail Polish was born.
Now I can’t even begin to speak to the technology behind this polish, and in fact, I can’t anyway because it’s a secret they are not divulging. Right now there are only 4 “prototype” shades and I have them all for you below! They expect to have these out by spring 2017 and then they will be adding new shades seasonally.
The formula is really good with these. They are very smooth, super creamy and opaque, and I only needed two coats.
Unseen is an invisible fuchsia pink with heavy green shimmer.
Unapparent is an invisible sky blue with purple iridescent shimmer.
Unperceivable is an invisible mint green with a blue/pink/lilac multichrome effect.
Unviewable is an invisible pale yellow with strong green and pink shimmer.
Aren’t these amazing? I mean for a new brand that isn’t really even up and running yet, I am really impressed with the coverage and shades. Very spring-like colors!
They are still working on their website now and these won’t actually be available for purchase for another year or so, but I wanted to be the first to let you know about this amazing brand. Here’s the caveat though. Since there is so much incredible technology put into making them invisible, they are rather pricey. Each 0.3 oz bottle will probably retail for around $35.00-$40.00. I know, that’s a lot, but I mean for these super unique colors??? Its’s totally worth it! I have never seen anything like them!
What do you think of Invisible Nail Polish? Would you fork over that much for a bottle?
P.S. APRIL FOOLS!!! 😀