Have you heard of Milk Makeup yet? If not no worries, I shall introduce you!
Standing at the crossroads of fashion, music, photography and film, Milk is a community that welcomes and fosters ambitious, creative and inspired individuals of all types. Over the last 20 years, Milk has built a reputation as a leading creative cultural center in NY and LA that breeds new innovation and challenges the status quo. It should come as no surprise, then, that for Milk’s latest endeavor, the launch of Milk Makeup, the brand looked inward for inspiration.
Milk Makeup, Milk’s first-ever consumer product launch, is an extension of Milk’s culture and community cultivated by co-founder Mazdack Rassi over the last two decades. From the packaging to the formulation, Milk Makeup represents an original answer to essential beauty products. Every single product was developed to be portable, multi-use, as natural as possible and to fix or fill an outage in today’s beauty marketplace.
The company is eco-conscious, paraben-free, non-toxic, cruelty-free and some items are vegan. They have really cool packaging, and some of it is really unique. The products are kind of made to be applied quickly, hence some of the easy-to-use packaging.
Their Lip Colors come in eight shades and they are long-lasting and full coverage. They have a demi-matte finish and are infused with shea butter, coconut and grapefruit peel oils for hydration and softening. They are vegan as well. They come in a cool little tube that twists up and the lipstick is larger than a standard mini bullet, but about half the size of a regular lipstick bullet.
Their Blush Oils come in three shades and they come in a rollerball style, which I love. They contain orange peel sunflower and grapeseed oils. You just click the bottom of the rollerball to get the product started, dab onto cheeks and blend with a finger.
Sunshine Oil comes in a large rollerball tube and contains a mix of moisturizing oils such as grapeseed, avocado, grapefruit peel, tangerine peel, mandarin and lemon peel. You can use it anywhere your skin needs hydration: face, cuticles, hands, etc. Like the Blush Oil, you just click the bottom of the tube and it starts. Then just roll it on! It smells really nice too, like lemons and tangerines.
Eye Pigment comes in six shades and in a little squeeze tube. It’s a very pigmented cream that sets after a minute or so. You just use fingers to dab it onto lids and blend out.
Peep Show is a light shimmery lilac/taupe.
Sesh is a brilliant blue.
All Nighter is a medium/deep charcoal grey shimmer.
Flush is a bright, cool-toned pink.
Freshhh is a bright fuchsia pink.
The Eye Pigments actually remind me of those MAC Paint thingies from like 20 years ago (I still have some) and I like them. Super easy to use, just squeeze out and blend onto lids – no brush needed. They are nicely pigmented, slightly build-able and once they set (over a primer anyway) they stay on all day for me. Love all three of these shades, but especially All Nighter. Each one contains 0.34 oz.
The Blush Oil is really cool! I love applying things directly from a tube onto my face (laziness, you know) and this color works really well for me. I just roll it onto cheeks, dab it into my skin and it lasted pretty much all day. The tubes are 0.135 oz.
Freshhh Lip Color is a fabulous bright cool-toned pink color and I actually kind of like the smaller bullet. It fits my lips perfectly! It is super small though at 0.1 oz, so not much product for the price.
And finally the Sunshine Oil rocks. I like that it rolls on, sinks into skin pretty quickly and smells nice. It’s in a bit of a large-ish container for on-the-go, however it’s super lightweight and spill-proof, so that’s a huge bonus. It’s in a 0.5 oz tube.
There are a zillion other items on their website that I want to check out – hello Shadow Liner – so you may be seeing more from Milk Makeup at some point soon!
You can find Milk Makeup on their site and select retailers.
Is this a brand you want to try out?