Benefit They’re Real! (July 2011) is a new mascara with a whole ‘lotta claims behind it.
They’re Real! volumizes, thickens and curls lashes not to mention it won’t smudge, flake off or dry out.
The brush is what makes this mascara a little different from most. It’s kind of a spiky 14th century weapon-looking thing which has staggered bristles. These bristles help you grab all those small little lashes hiding out and bring them to life!
You can use this brush the “normal” horizontal way to lengthen and get lots of volume or use it vertically to help curl and define your lashes.
They’re Real! Black Mascara
My eye sans mascara
My eye with They’re Real!
I am digging this mascara so far, not many complaints.
I put it on this morning (after curling my lashes as per normal) and found it has a nice thick consistency, but definitely not too thick or clumpy. That’s one reason I really like these kind of mascara wands, you get so much less clumping.
I definitely felt like it thickened and gave me good volume. As far as curling, I didn’t notice any more than what my curler had already done, but then again I also only used the wand horizontally, not vertically.
It might not be the blackest black on earth, but it’s definitely a good solid black.
As far as how it feels, it feels good! No crispiness or stiffness to my lashes, they feel relatively soft. I have been wearing it now for 8 hours and have zero flakes or smudges, which is great!
Overall:
I think this is a good black mascara and I like the wand a lot. I don’t think it makes me look like I’m wearing false lashes though (hence what the name implies). I have yet to see any mascara really do that. 🙂
Availability: July, 2011
Pricing: $22.00
-Kelly
22 comments
Mmm… die ga ik maar even ‘bekijken’, haha
Having to use the wand both horizontally *and* vertically seems like it would take too much time for everyday use. But I would be willing to try it for date nights!
Have you tried Tarte’s Lights Camera Lashes mascara? It gives me MAJOR lashes!
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My thought exactly – I am in love with Lights Camera Lashes by Tarte – no clumps – natural – no crunch to it so if you wanted to (not that I ever need to), you could re-apply over it later in the day. It also gives me a lot more lash look than this Benefit seems to and I have far less natural lash to work with than your do – plus my natural lashes are totally blond.
Since my current go-to-mascara is cheaper, I think I’ll stick with it. Thanks so much for the review!
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Haha I love your description “spiky 14th century weapon-looking thing which has staggered bristles” but I have drug store mascara’s do a better job at making my eye lashes look like they’re falsies!
Even without the mascara, I think your lashes look lovely. 🙂
I normally use Max Factor mascaras but if I can reach this one I’ll gladly give it a try.
I thought they dissolved the entire Max Factor company. I recall thinking it was sad as it’s been around as film make-up for a long time. There even was – maybe still is – a Max Factor museum in Hollywood dedicated to all the Hollywood glam looks through the years. As most of you know – the grandson’s of the MF family started Smashbox. I still recall most of my mom’s make up drawer was Max Factor (esp the loose powder that did not change their package for eons and eons – it’s a classic) and Mayboline. And why does the pink and green packaged Mayboline mascara continue to win so many awards (even from models)? It dries my lashes out.
They are not dissolved. You can still get Max Factor online at Drugstore.com (thank heaven!) I LOVE their Stretch and Separate Waterproof Mascara. It’s completely fabulous!
What I heard about their vanishing act was: Proctor and Gamble (who have owned MF since the early 90’s) decided MF wasn’t popular enough in the US, so they pulled the line in 2009 or 2010. It’s still sold in the UK and other countries. Just not here. Harumpf. 🙁
Really? I didn’t know anything about that! MF has always been popular here in Europe. Just yesterday at my local drugstore there was a MF promoter telling me that their new mascara is soon comins on their shelves. She also said this new mascara is so good that makes your lashes touch your eyebrows. Do you all think ~like I do~ she was exaggerating? LOL
I love those types of brushes….this looks promising.
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I may have to give this a try! I tend to pick up a different mascara everytime I need a new one but have been loving the one by one lately. Thanks for the review!
Mascaras are always the worst for advertisement. False lashes and eyeliner are always applied to the end result. :S
I think Benefit is a good brand and the end result sounds nice. I also found that Tarte’s mascara was nice. Very little clumping and gives a nice amount of fullness to the lashes without looking like spider legs!
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Ditto – huge fan of Tart’s Lights Camera Lashes. It’s my go to mascara and has been for the past 2 years. I don’t loose my natural lashes from using it – almost everything else dried out my lashes and if I wore mascara, I could count on loosing lashes when I took it off.
This looks pretty promising, but for the life of me, I don’t understand how holding the wand vertically is going to curl my stick straight eyelashes.
I’m glad you mentioned that it held your eyelash-curler curl, Kelly. Some mascaras just straighten them right out, so that’s really good to know.
Well, it clearly lengthened your lashes, and added a little bit of volume, but for 22 dollars? No way. It would have to be shockingly better to be worth that much. I’ll stick with my trusty Maybelline Full & Soft 🙂
Thanks for reviewing it!
I’m looking for something that won’t flake off on me because I swear EVERY mascara I wear recently flakes. I think it looks good on you.
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I have the same problem. The only mascara I have found that doesn’t flake or smear under my eyes is Bare Escentuals Buxom lashes.
I wish mascaras would stop using false lashes on their models. We all know it’s fake & that the product won’t produce those results. Do they think we’re stupid? It’s just annoyingly false advertising. lol
I agree with you 100000000%!!!
I wish my natural lashes were longer. It seems no matter what type of mascara I use, I can’t get them to be long a luscious!
I’m curious about the brush and how it works vertically though!
I have a small size of Tarte’s Lights, Camera , Action. I’ve seen it used on QVC and Wow! I have Tarte’s Gifted that’s in the bamboo tube and that does a fantastic job. Really thickens up my lashes. Nice and black also. I have so many mascaras to try. When you buy a gift set there’s one included. I haven’t tried any Benefit mascaras yet.