Hailing from the UK, I am very proud of some of our “home-grown” brands, of which Illamasqua is one. I’ve been interested in the company and its products ever since its birth in 2009, and have been lucky enough to attend various masterclasses, events and product launches. Indeed, I even had one of Illamasqua’s own make-up artists (the fabulous Halimah Haque) do my wedding make-up last year.
At the moment, everyone over here is getting pretty excited about the impending Spring/Summer 2011 collection (Toxic Nature), which will be previewed in the first week of March. It’s always exciting to see what Alex Box is going to come up with next, and from what I’ve heard of the new collection, we aren’t going to be disappointed. But in the meantime, let me show you one of my favourite items from the core collection.
Purple Smoke is an eye quad that I actually purchased at the IMATS expo last month. I love, love, love purples. In fact, show me a beauty blogger who says they don’t love purple, and I’ll show you a fibber. Although I’ll pretty much wear any old shade that takes my mood, I return to these colours more than anything else. More interesting than taupes and browns, and (just about!) subtle enough for work.
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