Urban Decay Eyeshadow Primer Potion Enigma is a brand new and limited edition product for a great cause!
Urban Decay has a global initiative to empower women called The Ultraviolet Edge. They want to recognize women who inspire them and will be donating money to various organizations that are doing amazing things to empower women. They plan on donating 3 million dollars over the next five years.
Enigma Eyeshadow Primer Potion is a new shade and 100% of the purchase price funds The Ultraviolet Edge which in turn funds an organization called Women’s Global Empowerment Fund started by Karen Sugar. This fund gives women an opportunity to rebuild their lives in post-war Uganda. The UD donation goes towards micro-loans and business training for 1,400 women, literacy programs for 250 women, leadership development initiatives to ensure that women have “a seat at the policy table.” and infrastructure and local staffing to support the program.
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Note: Cruelty free