Think Pink with Rite Aid and Revlon
Ready for a cool campaign from Rite Aid and Revlon in honor of National Breast Cancer Awareness Month?
The details:
Rite Aid is partnering with Revlon and encouraging customers to Think Pink during National Breast Cancer Awareness Month in October. During a month-long “Beauty of Giving” campaign, fans of Rite Aid’s Facebook page can honor someone affected by cancer by sharing their story and entering for a chance to name a new pink shade of Revlon nail polish in their honor. The “Your Story, Your Shade” contest will culminate with the two most compelling stories being featured on Rite Aid’s Facebook page, with a vote in December to name the new shade based on the most compelling story. First-place winner will receive an all-expenses-paid trip to New York City to attend the Revlon Run/Walk in May. Also part of the “Beauty of Giving” campaign, Revlon is donating $1 from each Rite Aid sale of all specially marked high velocity shades of pink nail and lip products. All donations, up to a maximum of $25,000, will go toward supporting women’s cancer research.
-Kelly
Welcome! My name is Kelly and Vampy Varnish is a animal friendly beauty blog.
Very cool of revlon to do that.
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Kelly, I have not been purchasing Relvon products because I thought they did animal testing and contained the top 3 nail polish toxins. Is it ok to support Relvon brand, how do you feel about their products, would you purchase from them? I look to you for guidance when purchasing because our beliefs are very alike. Thank you ~Misty
Hi misty,
Nope, Revlon is one the the main drugstores brands that does not test on animals. I’ve done quite a few reviews on Revlon products on here because they are cruelty-free!
Good to know they are doing this, I rly appreciate all companies that do this kind of things.
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This is a great idea for a good cause. It’s always nice to see these kind of contests.
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